Turn Your
Business Card
Into Business



Author
Reno Lovison

148 Pages 8.5 x 5.5 Trade Paperback

Leaders need followers

Witness an entertaining lesson in leadership and the important contribution made by those willing to be the first followers.

Business Card to Business Interview

TV interview about the relevance of business cards as a marketing device.

Guy Throwing Business Cards

Video of some guy throwing business cards.

Viral Video Staircase

Through this campaign VW has created a viral video that promotes their message without being obvious. How can you reach out to your target market?

Business Card Etiquette

Business Card etiquette.

Anti-Establishment Business Cards

Observation of the use of business cards by Chicago street gangs and how that is reflective of the public’s perception of the importance of business cards as a grass roots marketing device and symbol of existance.

Retail Marketing – Service vs Commodity Selling – Podcast

Resist commodity selling. Embrace service as a differentiating marketing strategy.

Can You Prove Business Cards are Effective? – Podcast

We all distribute business cards but is there proof that they are effective?

Effective “swag” Distribution – Podcast

Podcast dealing with the effective use of promotional items a/k/a “swag” at a trade show.

Beauty Industry Tips – Podcast

Learn how and when to promote yourself as a hair stylist, massage therapist, beautician, manicurist, cosmetologist or other beauty industry professional.