Here is a fun and very innovative business card by Eric Nagel. It starts with a bold graphic that includes all of his social media contact information. But Eric has gone the extra mile and subtly reminds us to “wake up and smell the coffee” or maybe he is just treating us to the next best thing. If you can’t drink a cup of coffee at least you can enjoy the aroma. Eric has cleverly added interactivity to his business card by way of a scratch and sniff element. How cool is that!

 “I designed it myself,” Eric told me, “then added scratch n sniff stickers on from”  Very nice touch I’d say.


I’ve done other unique business cards,” Eric says, “including decks of playing cards & credit cards (encoded with a hidden message) which you can see at . Nobody managed to figure out what was encoded on the credit cards. The clue on the back is the “815” as the CV2. I’m a fan of Lost, so 815 is the flight number they were on when they crashed. All of the cards are encoded with 4 8 15 16 23 42 (the infamous numbers from Lost).

Eric told me about himself. “I’m an affiliate marketer specializing in PPC and SEO. What this means is I do Internet marketing for other companies, and I make money when they make money.”

Thanks Eric for sharing your card and information with us here at . If you have a cool card you want to share, send your story to info(at) .

Scratch and Sniff Business Card
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4 thoughts on “Scratch and Sniff Business Card

  • August 30, 2010 at 6:32 am

    This card will be kept by the recipients while others will be tossed out. Simple but brilliant touch.

  • September 14, 2010 at 2:59 pm

    What a fantastic idea, especially for businesses that are sensory related. Can you imagine a business card for a bakery smelling of fresh cinnamon buns? I think I’d be driving straight to the bakery. I can’t believe these are not more popular. This is such an innovative idea!

  • September 23, 2010 at 11:03 am

    First of all I LOVE THIS WEBSITE! I have always wondered why people do (and don’t do) some of the things that they actually do with their business cards when there is so much that can be done with them – without overcrowding them (which I HATE).

    This scratch & sniff is great…especially if the person keeps the card in a Rolodex (do they still make those?) on their desk…I KNOW I would be tempted to sniff it every morning and on those mornings when I am unable to get my coffee first thing…it would definitely remind me that I must get it.

    If someone could create a scratch and sniff of fresh cilantro…they would have me at hello…wouldn’t matter what they were selling.

    as for the Rolodex…I know they still make them : )

  • November 5, 2010 at 7:55 pm

    Hi, I love the idea of adding a little something extra to your business card. To be honest with you, that’s totally me. I could see myself handing someone a card that smells pretty and looks magical. Great ideas!

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