Recently I had the opportunity to speak with Jeff Williams of Bizstarters who specializes in assisting individuals interested in starting a business over the age of 50. In this episode of Jeff’s podcast “Running a Great Business After 50” we spoke about using face-to-face networking to expand your sphere of influence and grow your business. We touched on the challenges small business face managing resources and using social media to stay top of mind as well as the importance of understanding the overall marketing objective when making a good promotional business video.